Why Product-Led Discovery is Like Bringing a Mayo Salad to a BBQ in 100 Degree Heat – Just No.

Is your team equipped with knowing the unique problems you solve - or are they serving up word salad?

Aug 15, 2024

When Googling That Sh*t Leads To More Eye Rolls From Prospects During Discovery - Do This Instead

How many times have you or your team fallen victim to asking just one more question on a discovery call?

Jan 12, 2024

Navigating Sales Discovery With Two Key Questions ( And a Peek into Your Sales Discovery GPS!)

First - Spinning or a Building Block This is part of an ongoing series that builds on our last article. In the previous Sales Edge piece, we rolled out tips on avoiding eye rolls from prospects and

Jan 12, 2024

Discovery Call Slip Ups: No Matter How Seasoned, We All Flub Up

Sales discovery is hard, and do not let anyone tell you it's not! Even a seasoned VP of Sales, CRO, Director, Manager, Account Executive and/or Sales Trainer flubs at times.

Nov 02, 2023